Configuring SEO via Headless CMS

3 min read

SEO (Search Engine Optimization) is one of the most important strategies to better position your site on organic search engine results pages.

In stores developed with FastStore, you can manage SEO settings through the Headless CMS.

For stores developed with Store Framework, see Configuring SEO in your Store Framework store.

Instructions

This setting is available for the following content types: Product Detail Page (PDP), ** home**, and landing page.

Switch to the Settings tab.
Go to SEO and update the related fields. See the list of fields by content type in SEO fields by content type.
Click Save to apply the changes.

On Product Details Page (PDP) pages, the following fields are available for SEO configuration:

Field	Description	Example
ID	Unique identifier representing a specific product page. This is essential for search engines to recognize and differentiate each PDP on your website, avoiding ambiguity and helping ensure each product page is indexed separately. It receives a descriptive value that will be concatenated to the product path.	• Descriptive value: `#product` • Result: `product-slug/p#product`
Main entity of page	Unique identifier representing the most relevant element on a product page. It receives a descriptive value that will be concatenated to the product path.	• Descriptive value: `#webpage` • Result: `product-slug/p#webpage`

On Home pages, the following fields are available for SEO configuration:

Field	Description	Example
Path	URL path where the homepage will be accessible on the site.	`/homepage`
Default page title	Invoice displayed on the browser tab and used by search engines. It should be relevant to the homepage content.	My Store
Meta tag description	A summarized description of the page, displayed by search engines in search results.	Discover the best deals on electronics
Canonical URL for the page	The canonical URL used by search engines to help identify the main version of the page, avoiding duplicate content issues.	`https://www.mystore.com`
Name	Site name.	My Store
Publisher ID	Unique identifier for the content publisher on the page. This can be a descriptive fragment appended to the homepage or a full URL.	• Descriptive value: `#organization` • Complete URL: `https://www.mystore.com/publisher`

On Landing Page type pages, the following fields are available for SEO setup:

Field	Description	Example
Path	URL path where the landing page will be accessible on the site.	`/landing-page-slug`
Default page title	Title displayed on the browser tab and used by search engines. It should be relevant to the homepage content.	FastStore Landing Page
Meta tag description	A summarized description of the page, displayed by search engines in search results.	Landing page description
Canonical URL for the page	The canonical URL used by search engines to help identify the main version of the page, avoiding duplicate content issues.	`https://www.mystore.com`