Now that your product feed is ready, it's time to create identifiers for the sales channels you will use in Lengow. These identifiers will then be mapped to the trade policies that should be used to determine the catalog, pricing and shipping strategy adopted for each sales channel.

To do this, go to Marketplace > Lengow Integration > Settings and find the Sales Channel mapping section. Clicking on the button adds a new sales channel and clicking on the button removes it from the sales channel mapping table.

For each sales channel, select the trade policy that should be used in the left column and fill in the sales channel identifier for Lengow in the right column. We recommend combining Marketplace names and country codes in the sales channel identifier, as this will make it easier to organize your data in Lengow. For example, Amazon UK would be identified as amazon_uk.

All trade policies must be created and set up prior to this step. Their names do not need to correspond to the sales channel. If you do not need to adopt different catalog, pricing and shipping strategies for two sales channels, they may share the same trade policy.